Renewing old resolutions for the new year

As we head into 2012, we’ve been sticking to some old resolutions—the need to focus on building amazing products that millions of people love to use every day. That means taking a hard look at products that replicate other features, haven’t achieved the promise we had hoped for or can’t be properly integrated into the overall Google experience.

Here’s an update on some products that will be merged, open-sourced, or phased out in the coming months:

• Google Message Continuity (GMC): In December 2010 we launched an email disaster recovery product for enterprise customers that use Google's cloud to back up emails originally sent or received in an on-premise, Microsoft Exchange system. In the time since we launched, we've seen hundreds of businesses sign up for it. By comparison, in that same time, we've seen millions of businesses move entirely to the cloud with Google Apps, benefitting from disaster recovery capabilities built directly into Apps. Going forward we've decided to focus our efforts on Google Apps and end support for GMC. Current GMC customers will be able to use GMC for the duration of their contract and are encouraged to consider using Google Apps as their primary messaging and collaboration platform.
• Google Sky Map: This app was created by half a dozen Googlers at the Pittsburgh office in their 20 percent time to show off the amazing capabilities of the sensors in the first-generation Android phones and offer a window into the sky. Since we launched the tool in 2009, we have managed to share our passion with more than 20 million Android users. We will be open-sourcing Sky Map and are collaborating with Carnegie Mellon University in a partnership that will see further development of Sky Map as a series of student projects.
• Needlebase: We are retiring this data management platform, which we acquired from ITA Software, on June 1, 2012. The technology is being evaluated for integration into Google's other data-related initiatives.
  
• Picnik: We acquired this online photo editor in 2010. We’re retiring the service on April 19, 2012 so the Picnik team can continue creating photo-editing magic across Google products. You can download a zip file of your creations through Picnik Takeout or copy them to Google+. As of now, the premium service is free to everyone. Premium members will receive a full refund in the coming weeks.
• Social Graph API: This API makes information about the public connections between people on the web available for developers. The API isn’t experiencing the kind of adoption we’d like, and is being deprecated as of today. It will be fully retired on April 20, 2012.
• Urchin: In 2005 we acquired Urchin, whose online web analytics product became the foundation for Google Analytics, helping businesses of all sizes measure their websites and online marketing. We’re fully committed to building an industry-leading online analytics product, so we’re saying goodbye to the client-hosted version, known as Urchin Software. New Urchin Software licenses will no longer be available after March 2012.

Resolutions can be hard, and changing products that people love is hard too. But we’re excited to focus on creating a beautifully simple, intuitive user experience across Google—an experience that will change the lives of millions of people.

Posted by Dave Girouard, VP of Product Management

How to make a birthday card...

A friend of mine turned 50 this weekend and instead of presents she wanted everyone to make her a home-made card. Nice idea but she is an artist so it was a bit daunting...

I decided to produce something that was an homage to the current David Hockney exhibition where he used the Brush app. on the ipad (and it avoided me having to be too creative). I created a simple 'painting' and printed it out....

I then created a still-life using newspaper type cut out and stuck down, a cup-cake, candle and the small card, which I then photographed with my ipad. This I printed out onto photographic paper - I was really rather pleased with the result and will be doing more!

Page layout algorithm improvement

Webmaster Level: All

In our ongoing effort to help you find more high-quality websites in search results, today we’re launching an algorithmic change that looks at the layout of a webpage and the amount of content you see on the page once you click on a result.

As we’ve mentioned previously, we’ve heard complaints from users that if they click on a result and it’s difficult to find the actual content, they aren’t happy with the experience. Rather than scrolling down the page past a slew of ads, users want to see content right away. So sites that don’t have much content “above-the-fold” can be affected by this change. If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience. Such sites may not rank as highly going forward.

We understand that placing ads above-the-fold is quite common for many websites; these ads often perform well and help publishers monetize online content. This algorithmic change does not affect sites who place ads above-the-fold to a normal degree, but affects sites that go much further to load the top of the page with ads to an excessive degree or that make it hard to find the actual original content on the page. This new algorithmic improvement tends to impact sites where there is only a small amount of visible content above-the-fold or relevant content is persistently pushed down by large blocks of ads.

This algorithmic change noticeably affects less than 1% of searches globally. That means that in less than one in 100 searches, a typical user might notice a reordering of results on the search page. If you believe that your website has been affected by the page layout algorithm change, consider how your web pages use the area above-the-fold and whether the content on the page is obscured or otherwise hard for users to discern quickly. You can use our Browser Size tool, among many others, to see how your website would look under different screen resolutions.

If you decide to update your page layout, the page layout algorithm will automatically reflect the changes as we re-crawl and process enough pages from your site to assess the changes. How long that takes will depend on several factors, including the number of pages on your site and how efficiently Googlebot can crawl the content. On a typical website, it can take several weeks for Googlebot to crawl and process enough pages to reflect layout changes on the site.

Overall, our advice for publishers continues to be to focus on delivering the best possible user experience on your websites and not to focus on specific algorithm tweaks. This change is just one of the over 500 improvements we expect to roll out to search this year. As always, please post your feedback and questions in our Webmaster Help forum.

Posted by Matt Cutts, Distinguished Engineer

Data Journalism Awards now accepting submissions

Last November, we announced our support for a new Data Journalism competition, organized by the Global Editors Network. The competition is now open to submissions and today we hosted an event at our offices in London to share details on how to compete and win a total of six prizes worth EUR 45,000. The European Journalism Centre is running the contest and Google is sponsoring.



Journalism is going through an exciting—if sometimes wrenching—transition from off to online. Google is keen to help. We see exciting possibilities of leveraging data to produce award-winning journalism. “Data journalism is a new, exciting part of the media industry, with at present only a small number of practitioners,” said Peter Barron, Google’s Director of External Relations. “We hope to see the number grow.”

In data journalism, reporters leverage numerical data and databases to gather, organize and produce news. Bertrand Pecquerie, the Global Editor Network’s CEO, believes the use of data will, in particular, revolutionize investigative reporting. “We are convinced that there is a bright future for journalism,” he said at the London event. “This is not just about developing new hardware like tablets. It is above all about producing exciting new content.”

The European Journalism Centre, a non-profit based in Maastricht, has been running data training workshops for several years. It is producing the Data Journalism Awards website and administering the prize. “This new initiative should help convince editors around the world that data journalism is not a crazy idea, but a viable part of the industry,” says Wilfried Ruetten, Director of the center.

Projects should be submitted to http://www.datajournalismawards.org. The deadline is April 10, 2012. Entries should have been published or aired between April 11, 2011 and April 10, 2012. Media companies, non-profit organisations, freelancers and individuals are eligible.

Submissions are welcomed in three categories: data-driven investigative journalism, data-driven applications and data visualisation and storytelling. National and international projects will be judged separately from local and regional ones. “We wanted to encourage not only the New York Times’s of the world to participate, but media outlets of all sizes,” says Pecquerie. “Journalism students are also invited to enter, provided their work has been published.”

An all-star jury has been assembled of journalists from prestigious international media companies including the New York Times, the Guardian and Les Echos. Paul Steiger, the former editor-in-chief of the Wall Street Journal and founder of the Pulitzer Prize-winning ProPublica, will serve as president.

Winners will be announced at the Global News Network’s World Summit in Paris on May 31, 2012.

Posted by William Echikson, External Relations

(Cross-posted from the European Public Policy Blog)

Keeping our environmental management and workplace safety standards high

For the last year, our data center team has been working on a project to bring our facilities to even higher standards for environmental management and workforce safety. Recently we got the good news that our work paid off.

All of our U.S. owned and operated data centers have received ISO 14001 and OHSAS 18001 certification. We’re the first major Internet services company to gain external certification for those high standards at all of our U.S. data centers.



In a nutshell, both standards are built around a very simple concept: Say what you’re going to do, then do what you say—and then keep improving. The standards say what key elements are required, but not how to do it—that part’s up to us. So we set some challenging goals for ourselves, and we asked our auditors to confirm that we’ve followed through on them.

Here’s an example of the kind of improvements we’ve implemented: Like most data centers, ours have emergency backup generators on hand to keep things up and running in case of a power outage. To reduce the environmental impact of these generators, we’ve done two things: first, we minimized the amount of run time and need for maintenance of those generators. Second, we worked with the oil and generator manufacturers to extend the lifetime between oil changes. So far we’ve managed to reduce our oil consumption in those generators by 67 percent.

A second example: each of our servers in the data center has a battery on board to eliminate any interruptions to our power supply. To ensure the safety of the environment and our workers, we devised a system to make sure we handle, package, ship and recycle every single battery properly.

These are just two elements of what ultimately adds up to a comprehensive system of policies that our data center teams follow in their day-to-day operations. We do this because we want to be the gold standard in environmental and workforce safety, and because we care about the communities where we live and work. This is one more reason you can feel confident that when you're using our products, you're making an environmentally responsible choice.

Our data centers in the following U.S. locations have received this dual certification. We plan to pursue certification in our European data centers as well.

• The Dalles, Ore.
• Council Bluffs, Iowa
• Mayes County, Okla.
• Lenoir, N.C.
• Monck’s Corner, S.C.
• Douglas County, Ga.

Posted by Joe Kava, Senior Director, data center construction and operations

Cara Memasang Fitur Blogger Star Rating di Posting Blog

Blogger star rating adalah salah satu fitur baru Blogger yg resmi diluncurkan pada pertengahan 2011 lalu. Dulu, uji coba serta akses pengaktifan & penggunaannya harus melalui draft.blogger.com. Tapi kini tidak lagi, aktivasi fitur star rating for blogger dapat dilakukan melalui dashboard blogger.com. Star rating memberikan kesempatan pada pengunjung blog untuk menilai konten/isi posting yg

Sylwia Calus resin jewellery - top of my list!

Anyone have a resin kit when they were a kid? I did and I think the most impressive thing I did with it was put a dried seahorse into a pendant shape and gave it to my mum – don’t remember her wearing it ever!

Now this is a whole new world of resin. Sylwia Calus is a Polish designer based in Warsaw. She’s been making jewellery for four years and mainly works with silver and polyester resin. She is available in the UK through Etsy and prices are in the £40 - £55 price range. I want all of them.